The Cardinal Health Retail Business Conference provides unique opportunities to present your company’s message to potential customers in the retail pharmacy arena. Sponsoring various activities and events at RBC 2006 is an excellent way to display your support for Cardinal Health, the Retail Business Conference and retail independent pharmacists!
Why should I be a sponsor?
If you’ve ever been to this outstanding event, then you already know the answer to this question. RBC 2006 is an event of world-class proportion.
Every detail to every part of the conference is meticulously carried through with a level of professionalism unmatched in the industry. By participating
as a sponsor, you are aligning your company with a name and event synonymous with unsurpassed quality, trendsetting technology, innovative profit-building retail programs and a relentless dedication to complete customer satisfaction. Plus, your message will be exposed to thousands of industry representatives and the country’s leading independent pharmacy operations. Finally, even long after the event is over, participants will remember their
RBC experience and the sponsors that helped make it possible.
Final Night Gala — $75,000
As the RBC draws to a close, attendees and suppliers join together for a final night of food, fun and phenomenal entertainment. Your participation and sponsorship will make this an evening they will never forget. Sponsor’s name will be included in the RBC Program of Events and will be promoted during the Final Night Gala.
Opening Night Celebration — $75,000
Year after year, the Opening Night Celebration sets attendance records and exceeds the expectations of RBC participants. A jam-packed day of festivities—including the RBC Kickoff and the opening of the trade show floor—the RoadTrip will energize the thousands of RBC attendees and prepare them for an exciting and memorable event at one of the world’s best-known attractions. Sponsor’s name will be included in the RBC Program of Events and will be promoted during the Opening Night Celebration.
Conference Badges — $15,000
Conference badges are distributed to all RBC attendees. Badges identify RBC registrants and are required to enter the trade show, CE sessions or any other RBC event. This is the ideal promotional placement for you to reach every conference attendee! Your company name/logo will be printed on the badge provided to each attendee. Sponsor’s name will also appear in the RBC Program of Events.
Customer Focus Session/RBC Kickoff — $10,000
The Customer Focus Session officially opens the RBC. Sponsoring this session provides you with an opportunity to promote your company and
show your support of independent retail pharmacists. Sponsor’s name will be included in the RBC Program of Events and will be promoted during
the Customer Focus Session.
Registration Folders — $5,000
The first stop for RBC attendees is the registration area where participants are provided with a folder containing important details about the conference. Sponsor’s name will be featured prominently on the back of the folder that is given to each RBC participant.
Trade Show Lunch Buffets (6 sponsors) — $5,000
Your support of the noontime meal will be advertised to all RBC participants as they make their selections at the buffet stations. Cardinal Health doesn’t skimp on food and beverage. We recognize the importance of a square meal to ensure that RBC participants are energized, alert and ready to get down to business. Each sponsor’s name will be included in the RBC Program of Events and on table tents at each buffet station.
RBC Program of Events one-page, color advertisement — $4,000
Your company will be sure to get its message across with a one-page, color advertisement located in the Program of Events. One of the most useful
pieces of printed material distributed at RBC, the Program of Events is a booklet containing the who, what, why, when and where information of the show. Sponsor will need to provide artwork for the ad. Sponsor’s name will also be included in the RBC Program of Events.
Continuing Education Sessions — $3,000
Providing informative and beneficial educational opportunities is an integral part of the RBC. Your support helps us to maintain the quality and variety
of these sessions. Sponsor’s name will be included in the RBC Program of Events.
Camp Cardinal T-Shirts (3 sponsors) — $2,000
Kids participating in the family tours and activities program receive T-shirts to wear throughout their stay at RBC and in the years to come. As a sponsor of this well-loved program, your company name, along with two other sponsors, will be printed on the back of one of four T-shirts. Each sponsor’s name will also be included in the RBC Program of Events.
Trade Show Floor Refreshments (4 sponsors) — $2,000
Hours of walking around the trade show floor tends to cause hunger. Throughout the day, food and beverages will be provided for those who are in need
of a quick afternoon snack. Everything the customer needs will be on the trade show floor. Each sponsor’s name will be displayed on tent cards in the refreshment areas and included in the RBC Program of Events.
Customer Promotional Mailing — $1,000
Because we recognize that our exhibitors want to reach customers with their message, marketing materials will be consolidated into a promotional packet that will be sent in RBC 2006-themed envelopes approximately two months before the event to all registered customers. Sponsors will be permitted to insert a one-sheet marketing piece into the promotional packet. This sponsorship must be secured no later than April 28, 2006. Quantities, shipping instructions and deadlines will be communicated to sponsors in early May. RBC show management maintains a policy which prohibits the distribution of RBC registrant contact information.
Other sponsorship opportunities may be available. Please contact your Cardinal Health representative or contact Michelle Coad, Event Manager, at 614.757.7396 or michelle.coad@cardinal.com for special sponsorship arrangements. |
